CUMEDIAE contributed to the promotion of gender equality and cultural diversity in the Southern-Mediterranean region with a project dedicated to enhancing the image of women in the broadcasting and cinema sectors. This EU-funded initiative worked in seven target countries (Algeria, Egypt, Jordan, Lebanon, Morocco, Palestine and Tunisia) and was executed together with the following partners: Interarts (Project leader, Spain), COPEAM (Italy), ESAC-École Supérieure de l’Audiovisuel et du Cinéma de Gammarth (Tunisia), SIB- Screen Institute Beirut Association (Lebanon) and the European Women’s Audiovisual Network (as an associated partner).
The action addressed weaknesses and issues related to the under-representation of women in the film sector, both on the screen and behind the camera, such as the perpetuation of stereotypes relating to the image of women in the Arab societies. The ultimate goal is to influence cultural attitudes and public opinion.
During a period of 30 months there were two open calls that supported, on a sub-granting basis, six to eight projects seeking to achieve the above-mentioned goals. The beneficiaries, particularly women, were offered training opportunities to develop their professional capacities and the possibility to take part in relevant events to foster networking at both national and regional levels.
Moreover, the project beneficiaries were given the possibility to take part in an international network of relevant stakeholders. This also enhanced their opportunities by establishing contact with European relevant operators, organisations, funding agencies, producers, etc. At the same time, a regional network for Southern Mediterranean female film professionals will be created in order to guarantee future stability.
Funding programme: MEDFILM – Europeaid/European Commission
Consortium partners: Interarts (Project leader, Spain), COPEAM (Italy), CUMEDIAE-Culture & Media Agency Europe aisbl (Belgium), ESAC-École Supérieure de l’Audiovisuel et du Cinéma de Gammarth (Tunisia), SIB- Screen Institute Beirut Association (Lebanon) and the European Women’s Audiovisual Network (associated partner).
Project deliverables: Together with the team behind the project, CUMEDIAE has carried out an extensive research and published an unprecedented handbook under the title “Gender-related Opportunities in the Audiovisual Sector”. For the first time ever, in Arabic and in English, a book puts together relevant information about gender equality opportunities in the audiovisual sector in the South Mediterranean, in different areas such as production, funding, exchange and networking, knowledge building and selected public initiatives. Click here for the downloadable version of the Handbook in PDF format.